Case Studies...
Below are our articles on the subject of Case Studies. If you can't see what you are looking for our other categories are displayed on the left under 'Our Quick Links'...
Being Easy to Find: SEO for Beginners
How to bring customers to your website using Search Engine Optimisation (SEO)....
Build Business by Becoming an Industry Expert
Some interesting ways to build your business through becoming an industry expert....
Building a Pipeline of New Business
A sales pipeline is the best way to be organised with your business and make sure that you make the most of opportunities and resources....
Building Your Business Through Word of Mouth
A guide to building your business by utilising the oldest and most effective form of marketing - word of mouth referrals...
Business Opportunities: Trade Shows or Exhibitions
Finding business opportunities at trade shows and exhibitions: networking and following up leads...
Celebrity Endorsement Helped My Business: A Case Study
How a young entrepreneur got pages of free publicity after sending celebrity yummy mummies her leather baby shoes....
Coping With Rejection
Coping with rejection. How to turn a failure into a longer term success....
Does Your Business Need a Website?
Setting up or redesigning a website to meet customer needs is an important part of business....
Following Up on Cold Calls
Following up after the first cold call...
Following Up Trade Show or Exhibition Leads
Following up your trade show or exhibition leads...
How to Build Business Through Word of Mouth
Building business through word of mouth marketing...
How to Calculate Expected Response Rates
How to calculate and improve response rates for advertising and direct mail...
How to Successfully Use Video Conferencing
How to prepare for and conduct a successful video conference - and why it's better than a face to face meeting....
Investing Time and Resources to Get New Business
Make sure you set aside the time and resources to build your business, investing your time now could make all the difference...
Keeping in Touch With Your Customers
Keeping in touch with your customers...
Loss Leaders Helped Grow My Business: A Case Study
How one couple decided to boost sales by having an ‘open house’ day where samples of their more unusual sandwiches were available for free....
Low Cost Ways of Finding New Business
Generating new business is hard enough but how can you keep the cost down? Look at creating new business in low cost ways...
Make the Most of Online Business Lead Sites
finding new business online, bids, proposals, freelance, tenders, international business leads...
Make the Most of Your Website
Make the most of your business website; good design and customer interaction...
Making Your Cold Calls
Making cold calls by telephone needs some preparation if you are to sound professional and increase your customer list....
Partnering to Get New Business
Partnering to help build your business...
Planning Ahead for Business Growth
There are two ways for planning ahead for business growth, organic business growth or growth by acquisition, but which is best for you?...
Preparation for Cold Calling
Make sure that if you are using cold calling for finding new business that you are well prepared....
Preparing for a Successful Trade Show
Preparing for trade shows, planning, stand design and contingency plans...
Questionnaire: Do You Know Where to Find New Business?
A questionnaire to help you understand how much you know about where to find new business and ideas to help you improve....
Questionnaire: Is Your Advertising Budget Spent Wisely?
A questionnaire to help you understand where you are on the scale of maximising your advertising budget using traditional and modern techniques...
Resources for Cold Calling
There are various sources of information for finding cold calling contact details when seeking new business....
Seeking Business for Consultants
Building your business for consultants...
Seeking Business for Freelancers
The freelance marketplace is becoming crowded as people find themselves without regular employment, take a look at how to build business for freelancers....
Seeking Business for IT Companies
Building business for IT and software development companies can be difficult understanding your clients plays an important role....
Seeking Business for Retailers
A realistic guide to help retailers build their business, without spending a fortune....
Seeking Business for Service Companies
A guide to building your service business by writing a mission statement, understanding your core business and looking after your customers....
Seeking Business for Small Businesses
A realistic guide to staying flexible and focused when seeking new business as a small business owner....
Seeking Business for Trades People
Finding new business is hard for any company, see our ideas for seeking business for trades people...
Seeking Business for Women
Many more women are starting their own businesses on either a full or part time basis, with one third of new businesses in the UK now being started by women. But how hard is it for women when building...
Seeking Business in an Economic Downturn
Finding new business opportunities in an economic downturn...
Seeking Business Through Subcontracting
A guide to making the most of your outsourcing budget by working well with sub contractors....
Setting Goals for Building Business
Setting SMART goals to build business...
Speaking at Industry Events
Becoming a speaker at industry and business events is another method of building your business profile....
Ten Top Tips for Cold Calling
Have a look at out top ten cold calling tips when seeking new business...
Top Ten Tips for Building New Business
There are thousands of ways to build business and many factors to consider, see our top tips for building new business...
Top Tips To Generate Business at Trade Shows
Trade shows can be extremely good for business if you use them well. Here are our top ten tips for generating business at a trade show....
Top Tips to Stay Motivated While Building a Business
Building your business is rewarding and exciting but can also be a lonely and worrying undertaking. See out top tips for keeping motivated...
Use a Lead Generation Company to Build Business
Using a lead generation company or freelancers to build business, cold calling, outsourcing and market research....
Using Clients and Customers to Generate Referrals
Generating referrals for your business from clients and customers is a great way to increase your customer list....
Using Cold Calling to Build Your Business
Using cold calling can help to build business....
Using Direct Mail to Build Your Business
Using direct mail to build your business...
Using Magazines and Media to Build Your Profile
Here's we've covered some great tips for using the media to help build your personal profile and business...
Using Networking Clubs to Build Your Business
Using networking organisations to help build your business...
Using Networking to Build Your Business
Using networking to build your business...
Using Newsletters and Magazines to Build Your Business
Using newsletters and magazines to build your business...
Using Online Networking to Build Your Business
Using online business networking to build your business...
Using Surveys to Generate Leads
Using market research surveys to generate leads and new business...
Using Trade Shows and Exhibitions to Build Your Business
Using trade shows and exhibitions to build your business, networking, positive attitudes, research and preparation...
What Kind of New Business Do You Need?
Finding the right sort of new business, use the checklist to finding profitable new customers...
Where to Find New Customers
Finding new customers is not always easy. There are lots of ways of finding new customers, leafleting, advertising etc. know your customer types and where to find them....
Why Seek New Business?
There are many reasons for seeking new business. Types of business growth, opportunity pipeline development, lead in time all need to be considered....